Strategy that
knows why.
See the Work
I’m Alexandra Ramírez, a creative based in San Juan, Puerto Rico.
Social media manager, photographer, videographer, neuromarketeer and executive producer for hospitality, food & beverage, beauty and wellness brands.
A few frames
drag to spin ↻
Made for hospitality, food & beauty.
Hospitality · F&B
Hilton San Juan
Rooms, plates and people — one resort, one inviting light.
Beauty · Events
Lancôme Summer Event
A beauty brand’s day on the coast, caught in the in-between.
Social · Video
Cross-Platform Reels
Eleven reels, one brand voice, every feed.
Brand · Digital
Brand & E-Commerce, End to End
From blank page to live store — and into print.
Neuromarketing — Case Studies
Why we buy what we buy. I study it for a living
Short neuromarketing breakdowns of real brands — what the brain notices, remembers, and pays for.
See All Case Studies